Charleston News Online

New Kickstarter campaign aims to fight rising separation anxiety in pets with innovative smart automatic treat ball dispenser

New Kickstarter campaign aims to fight rising separation anxiety in pets with innovative smart automatic treat ball dispenser

December 29
18:27 2020
TREATOI by ROICO is a breakthrough smart automatic pet treat ball dispenser which will keep pets engaged, amused and timely-fed even when pet parents can’t be at home.

San Diego, CA – December 29, 2020 – Separation anxiety is an alarming problem among pets today and 40% of pet dogs have been diagnosed with the anxiety issue in recent times. It’s a busy world today and pet parents are barely at home which eventually leaves their pet-kids lonely, bored and eventually anxious. But, finally, there seems to be something to bank on- San Diego-based pet startup ROICO has launched the world’s first smart automatic pet treat ball dispenser that is intelligently designed to prevent separation anxiety in pets by keeping them engaged, occupied and also well-fed even when the pet parent is not at home. Titled “TREATOI”, this innovative toy will also ensure pets get their needed dose of physical and cognitive exercises daily.

The campaign is geared to raise around $30,000 by February 5, 2021.

The FIRST-of-its-kind, TREATOI by ROICO is a revolutionary feature-packed interactive toy which is engineered to automatically keep the pet sniffing, eating as well as playing- whether the pet parent is at home or not.

“Our pets need our attention, they want someone who would play with them, run with them, feed them and so on. And when they don’t receive the desired time and attention from us, they succumb to loneliness, boredom and separation anxiety. Worse, they start developing behavioral problems and many pet parents tend to abandon these poor pets when they find it too challenging to tackle these behavioral issues. Unfortunately, we can’t always blame it on the pet parents these days – it’s a busy world today where pet parents have to be outside their home and away from their pets for long hours. This is where our TREATOI would come to your rescue. Many existing toys on the market have failed to resolve the high levels of separation anxiety. Conventional toys are boring for our pets. Likewise, automatic toys intimidate pets”, stated Aram Jang, the leading spokesperson from ROICO.

TREATOI comes with 5 play balls and different play accessories, like LED ball, mini bell, rope and rag. Users would have to fill up the balls with play accessories and treats. The device works on a timer and based on the timer set by users, the toy will dispense treat balls after every 1 to 4 hours. 

Per the statements of Jang, TREATOI will eliminate the growing problem of separation anxiety in pets by keeping them occupied, happy and stimulated. Likewise, the revolutionary smart automatic pet treat ball dispenser will also help to prevent poor behavioral issues in pets by keeping them engaged, amused and well-fed.

“Pet toys are nothing new but the conventional ones are extremely boring while the modern ones are really intimidating. On the other hand, our TREATOI is fun and interesting to play with. In fact, our smart automatic treat ball dispenser is so cool and fun that even the most shy pets will have a gala time playing with it. Another great part is, each of these play balls is intelligently designed to stimulate the  main senses of your pet, including smell, sight, touch, chew, taste and hearing.”

Top features of TREATOI:

  • Strong, durable balls made of polycarbonate and rubber
  • Balls are slip-proof as well as easily chewable
  • Prevents choking thanks to holes at both ends of balls
  • Eco-friendly product
  • Up to 20 hours of playtime

“The current pandemic era has been even more strenuous for our beloved furry friends. On one hand, we can’t take them out for walks given transmission risks, On the other, we are busier than ever with our Zoom calls and deadlines while working from home. In such a crisis, TREATOI will be the ultimate companion for your pet- it’s just the thing we all pet lovers and pet parents have been waiting for really long. At present, we are looking forward to mass production and hence this Kickstarter campaign. Your generous support will enable us to bring TREATOI to life and make the world wee better and happier for our paw-some pals.”

Backers will be rewarded with special Kickstarter discounts on TREATOI units, treat balls and accessories. To show your support for the campaign, please visit Kickstarter.

Media Contact
Company Name: ROICO
Contact Person: Aram Jang
Email: Send Email
City: San Diego
State: CA
Country: United States

About Author



Related Articles